Word: signalling
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Dates: during 1990-1999
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Much of the war against Saddam has faded to the level of indistinct chatter, where it is hard to sort signal from noise. The problem is bad on the military front, but it is even worse among the Iraqi insurgents, who have to be coached, caressed and cajoled by the State Department. Last weekend 300 delegates from various Iraqi opposition groups gathered in New York City, where U.S. officials hoped they would finally lay aside their feuds and present a unified front. That didn't happen. The major group representing Iraq's southern Shi'ites, the Iran-backed Supreme Council...
...with the plane soaring past 44,000 ft., Air Force Captain Chris Hamilton steered his F-16 within 50 ft. of the Lear, close enough to signal the pilots. Though the passenger jet's exterior appeared intact, its cockpit windows were obscured by what looked to be a "light coat of frost." Over the next two hours, four other F-16s shadowed the plane. By then, the roving aircraft had made the news. Stewart's Australian-born wife Tracey heard it on a TV news report and tried in vain to call her husband on his cell phone. At about...
...Milosevic's grip on power," says TIME Central Europe bureau reporter Dejan Anastasijevic. "The new approach gives the opposition much greater leverage - by dangling an end to sanctions - to force a free and fair election. And if the opposition doesn't participate in an election, it'll be a signal that the international community shouldn?t take the poll seriously and shouldn't lift sanctions." Even then, Milosevic isn't simply likely to roll over and give up, says Anastasijevic. "In the end, Milosevic is extremely unlikely to allow an election that he could actually lose, and it's extremely...
...look easy, but they require foresight and thought. "It shouldn't be misconstrued by companies as a freebie," says Equity Management's Konkle. Every brand has a "core equity," which is its image--what it stands for in the minds of consumers. Is it a premium brand? Does it signal value? What image does it conjure up? "You can't just put out a doodad with a name slapped on it," insists Michael Stone, co-director of New York's Beanstalk Group, another large licensing agency. Missteps abound among those who have held that simplistic view. Take Virgin Clothes: British...
...which was designed to send the state a signal--Al Gore has finally figured out he has to work for its vote. Now running even in a primary race that he had once expected to be a blowout, Gore this week will give New Hampshire voters--and the nation--their first opportunity to compare him side-by-side with the surprisingly strong insurgent Bill Bradley. Until now, Gore has largely refrained from criticizing Bradley and his proposals directly. But in a feisty interview with TIME on Friday, Gore made clear he is ready to engage the battle...