Word: shampoos
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Dates: during 1980-1989
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Overshadowed by her two co-stars. Terri Garr nevertheless proves her versatility here. Often cast as the most adorable character Garr here makes Jake's mom something more pathetic than just a middle aged woman in need of a good shampoo...
...classic mistake was a shampoo test-marketed by Clairol called A Touch of Yogurt. As Robert McMath, chairman of Marketing Intelligence Service, a New York consulting group, points out, "People weren't interested in putting yogurt on their hair, despite the fact that it may be good for it. Maybe they should have called it A Touch of Glamour, with Yogurt...
...customers know that their feelings will not be hurt if someone shaggy elects to be shorn by Jan rather than Don, or the other way round. A regular haircut with nothing fancy is $3, and a "style cut" is $4. A style cut with a shampoo is $7. All children who get their hair cut are given a penny to deposit in the bubble-gum machine. To take to the barber chair in Marshall is to take to the stage before an audience of whittlers...
Five of the icemen's six games this season have been decided by two goals or less Fortunately for Cleary's shampoo supplier, four of those have been Crimson victories. The team has muddled its way to a 4-1-1 mark, one of the best starts in the ECAC...
...American Society for Industrial Security (A.S.I.S.), a Virginia-based association of company security officials, with help from district attorneys in New York and Chicago, was trying to catch people who fraudulently redeem coupons for shampoo, dog food and other products without buying the goods. No one knows the total take from this sort of nickel-and-dime thievery, but industry rumors range as high as $350 million every year. A.S.I.S. reasoned that since Essent does not exist, only thieves would turn in the chits. To maintain secrecy, it did not tell the publishers that the ad was phony...