Word: seriousness
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Dates: during 1990-1999
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...before we get there, the nation's biggest shopkeeper will be less able to stick to its preferred role as an agnostic buyer for the masses. There's a world full of outraged parents, students, environmentalists, activists, politicians and stockholders complaining with equal fervor about the silly and the serious. Says Glass: "The public in general becomes a little harder to serve all the time. But you have to respond to that." In other words, Wal-Mart is no longer a free agent...
When Bill Gates was growing up, he and his family loved to play games, both intellectual and athletic. They were all competitive, but Bill most of all. "The play was serious," his father recalled. "Winning mattered." For Gates, business is a game, and what makes it superfun for him is that it's superserious. He is a brilliant strategist with great bandwidth, as they say in Redmond, and he works hard to hire the brightest, most dedicated and most competitive associates. He created an atmosphere at Microsoft in which crushing the other guy was a crusade...
...retired as publisher in 1980, sent his message directly to reporters, to the dismay of the newspaper's management. Read aloud as more than 100 staff members gathered in the newsroom, his words were stunningly direct. His successors, he said, had been "unbelievably stupid" and caused "the most serious single threat to the future" of the paper his family had bought in 1882. People gasped in surprise, then applauded as the shock wore off. Said a veteran reporter: "It was like a thunderbolt from Zeus...
...computers, but little attention is being paid to the kinds of equipment, including desks and keyboard rests, they are using--and to the potential for injury or even permanent damage. A Cornell University study of elementary schoolchildren found that about 40% of them were in danger of developing serious posture problems and the other 60% had conditions that were cause for concern. Says Professor Alan Hedge, who heads the university's ergonomics program and is co-author of the study: "It has become clear that nobody has really given any thought to the physical implications of what could happen...
...entire college experience bears almost no resemblance to an American one. As Cecile Divino, who recently attended the London School of Economics, observes, "In England there isn't the same type of community network that American colleges have." "It's hard," says Rachel Polner, "if you do have a serious problem, because you can't just hop on a flight and be home in two hours." Trinity's Filbi warns that in Ireland, "we don't spoon-feed our students." Jessi Hathaway, 18, who left her home in Kennebunkport, Maine, to begin studies at Trinity this year, suggests other Americans...