Word: schiffer
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...branch of the Goethe Institute, which promotes Germany abroad, exposed the U.K.'s lack of interest in the country's people, language and culture. So the Institute launched a publicity campaign, targeted at British students, teachers and cultural bodies, which will fill mailboxes with postcards featuring übermodel Claudia Schiffer and the slogan learn German, and look good. There's a serious side to this, says the Institute's Klaus Krischok: "There are streets in Germany where Nazis used to walk. These streets have changed a lot, so why not change your perception?" Advertisers - German ones, anyway - are applauding...
Supermodel Claudia Schiffer drew reporters to a nondescript supermarket in her hometown of Rheinberg, Germany, last month, when she presided over its rechristening as a high-tech "Future Store" designed to showcase and test interactive shopping technology. She was the star that day, but the shop's owner, German retail chain Metro AG, and its 39 partners in the venture - including the likes of Intel and SAP - are more interested in the response of people like Birgit Hüsken. She regularly uses the store's most prominent tool, the Personal Shopping Assistant (PSA) - a cart-mounted computer that advertises...
Sources: Port Authority of New York and New Jersey; Associated Press; Skyscrapers, by Judith Dupre, Perpetual Motion, by Joe Mysak and Schiffer...
...remain. At the other end of the haute couture schedule was Yves Saint Laurent. Not the Yves Saint Laurent that held a bash for a new perfume, Nu, featuring nearly-naked dancers in a transparent tube. Not the YSL that clothed newly-single Nicole Kidman at Cannes and Claudia Schiffer at a Bulgari party in Rome. That was all the work of Gucci Group, which acquired the Saint Laurent ready-to-wear and beauty brands in 1999. No, wrapping up the haute couture shows was Yves Saint Laurent himself. When Gucci chief Domenico De Sole bought YSL, haute couture wasn...
...David Copperfield went out with Claudia Schiffer; David Blaine dates models. What kind of talent are you pulling...