Word: samplesize
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Geologists, newsmen and stockbrokers were beating a path last week to the tent flaps of a prospector named Robert Campbell, on the chilly shore of Lake Superior. Seventy miles north of Sault Ste. Marie, he had just staked out Canada's newest uranium discovery. Even cautious officials in Canada...
Campbell stayed quiet long enough to stake 30 claims. Another prospector, Norbert Miller of Toronto, saw him staking, guessed what was up. As the word spread along what prospectors call "the moccasin trail," the rush started. In no time 500 claims had been staked around Campbell's. When Campbell...
Back in the 1930s when Eleanor Roosevelt first went on the air, her high-pitched, uncertain voice "and the piffling quality of some of her remarks made a field day for mimics. Last week, with the able assistance of her daughter Anna, Mrs. Roosevelt returned to the air with a...
Promptly at 6, at the sound of a bell, retail buyers crowded into the slime-spattered aisles. Booted and aproned wholesalers waved samples in their faces, and shouted sales to clerks in a code gibberish by which they hoped to hide prices from competitors. By 11 a.m., nearly a million...
Cut Rate. Harry Franks, treasurer of Boston's Richard Clothing Manufacturing Co., noticed that customers always like to test cloth by feeling it. To make this easy to do-and increase sales-he put bolts of cloth in his window, shoved their ends through slits below the window, and...