Word: ruralization
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...those laugh-a-minute antecedents in the tradition of the zany famille and the trespasser on the hearth. Yet William Roos' adaptation of the Bollamy Partridge novel is bound to satisfy most of those who are willing to go along with a fairly original version of the old urban-rural conflict, despite the gaping holes left in the comic continuity by the playwright and director Ezra Stone, who will be remembered as Henry Aldrich in real life...
...defeated a Lincoln mayor when he disagreed with it on parking meters. Now it is thumping away at an airport for feeder lines, a war memorial. It still puts out a lively, fortnightly tabloid, with pinups, for local boys overseas. Executive Editor Ken Goodrich prods news out of 19 rural correspondents, runs locally-written guest editorials. His five full-time staffers write on copy paper of different colors, so that he can tell at a glance who wrote what...
That was just one U.S. farmer's opinion of radio. He did not represent a majority of rural listeners. But what he and other farmers had to say about radio was enough to make broadcasters uncomfortable last week. The U.S. farmer, according to a Bureau of Agricultural Economics survey, is not U.S. radio's most ecstatic friend...
During June and July, BAE interviewed some 4,200 rural Americans, checking their radio likes & dislikes. Some findings...
...Three-fourths of rural radio owners said they often turned their sets off because there were no programs fit to hear...