Word: rollouts
(lookup in dictionary)
(lookup stats)
Dates: all
Sort By: most recent first
(reverse)
Alvin Bragg '95, vice-president of the BlackStudents Association, says Harvard doesn't "rollout the red carpet" like other schools...
...bottles, displays and posters, backed by a TV ad campaign, to introduce its newest product, PowerAde. It's a drink made for athletes and, in the words of a Coke spokesman, "anyone who works up a sweat." At PepsiCo, Inc., plans are well under way for a summer rollout of its new drink for jocks and those who aspire to be: All Sport. Other large companies are entering the fray with similar products -- Dr Pepper/Seven-Up with a drink called Nautilus, and A&W Brands, Inc., with a player yet to be named...
...Rollout...
...Rollout...
Persona, a monthly potpourri of show-biz interviews and features, is getting the biggest push. After eight months of test-marketing, the magazine is poised for a nationwide rollout in June. Unlike most of its predecessors, Persona will be aimed at a mass audience. It will get wide distribution at supermarket check-out stands and other retail outlets. And it will be priced at a low, low $4.95. That is scarcely more than the cost of a blank cassette; Persona's advertising will even point out that the tape can be reused after viewing (as can all prerecorded tapes, with...