Word: rewarded
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Dates: during 2000-2009
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...Agencies are taking on a lot more risk than they are used to by launching their own branded products. Results so far have been reasonably positive, according to the agencies. Dignan of Erasmus says Relentless is Coke's most successful new brand in a decade. The potential reward is worth the risk, says Barnett. If the agency's Fat Pig organic-candy line flops, he says, "the worst thing that could happen is there would be a lot of chocolate for us to eat." That's sugarcoating the prospect of a brand going bust, though. If a lot of agency...
...twisted brainchild of producer Joel Wilson, whose previous oeuvres include the 2003 British TV show spoof Osama and U.S., in which Wilson and his regular collaborator Jamie Campbell try to solve their financial problems by finding Osama bin Laden and claiming the reward. Wilson originally envisaged Cast Offs "as something broadly satirical that would poke fun at the way disability is generally viewed ... We wanted to show the disabled were no more and no less f___ed up than anyone else." When writer Jack Thorne came on board - he's the creative talent behind the edgy, teen-drama series Skins...
However, current DEA policies reward agents for the aggregate number of prison-years their arrestees accrue, Osler said, offering little incentive to pursue higher-level targets...
...What is surprising, though, is that this issue has persisted despite its acknowledgment by students, professors, and the media. This may be because the obvious solution—grade deflation—is both unpalatable and difficult to implement. Instead, a more positive way to combat grade inflation and reward students for exemplary academic work would be to raise the grading scale to include A-pluses...
Additionally—on a more idealistic note—introducing A-pluses in the grading system would properly reward top students for their exemplary work. Right now, both a 98 percent and 93 average still merit the same letter grade, though achieving the former is markedly harder and reflects a much deeper understanding of the course material. It is unfair for students to be penalized for being a few points below the A cutoff and yet not be rewarded for being above this cutoff, and we already tacitly acknowledge this by having the full range...