Word: relevantes
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When those famous lines were spoken last week at the opening of a new London production of Henry V, they were more irresistible--and relevant--than ever. For they were delivered from the stage of London's new Globe theater, a remarkable replica of Shakespeare's original "wooden O." Located...
Getting the point across has never been more difficult, but that is what agencies are paid to do. "What it comes down to is positioning a product in the mind of consumers so that it's relevant to them," says Bobby Calder, a marketing professor at Northwestern. "When that's...
Not that the military hasn't been taking some impressive safety measures of its own. In December the relevant brass declared that the area within a 9,000-ft. radius of the proposed launch site would have to be cleared of civilians. When it was pointed out to them that...
"The Advocate we inherited in January was a real mess," Savage said. "Next fall, in our [renovated] building, we will continue our new tradition of fiscal responsibility. We will work on a new constitution and maybe reorganize the executive board a little. I hope that this board will leave behind...
But Mendelsohn says that he rarely adjusts his reading lists to accommodate the type of text being used. Instead, he says he includes whatever material is relevant, whether it is in a sourcebook or textbook.