Word: regain
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Companies generally don't risk $4 billion to break even. But CBS, now No. 2 in the ratings, is in serious need of programming events, young viewers and more male viewers. Even if CBS takes a loss, football becomes part of an overall strategy to regain the top spot on the network heap. "This is a building block," says Neal Pilson, a sports-television consultant and former president of CBS Sports. "An expensive building block." If football can increase prime-time ratings by 1 point, "That could throw $50 million to the bottom line for a full season," says Pilson...
...honesty, this declaration epitomizes the humanizing impetus of the play: the need for understanding and the overwhelming alienation of suburban life. In the last full production offered by the HRDC this semester, a small company presented a probing exploration of a middle-class home-maker in her quest to regain control over her own life and come to grips with herself...
...that I could fly jets again and pursue those paths, I'd say, 'Hey, great! Cool!'" he told TIME. "But it's not going to bring my hand back or the use of my arm. So the trial doesn't matter all that much. I'm not going to regain what I've lost...
...tomorrow's Sony than America. Although American customers account for less than 30% of the company's worldwide sales, they define Sony's goals in entertainment technology. And American software largely determines whether those goals can be reached. So Idei's first order of business as president was to regain control of the company's U.S. operations, which he likened to a car in which he couldn't find the accelerator or the steering wheel...
...hotshot national news reporter who has been demoted to a backwater affiliate station in northern California after a mysterious incident involving celebrity anchor Kevin Hollander (Alan Alda, in a stonier version of the egomaniacal media mogul he played in Crimes and Misdemeanors). The worldly, ambitious Brackett is earger to regain his position at the network. So when he finds himself locked in a museum with unstable gunman Sam Baily (John Travolta at his raunchiest), a class of rowdy schoolchildren and a developing hostage situation, he's overjoyed to have found his ticket back to the big leagues...