Word: rectangularity
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Dates: during 1960-1969
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...working full-time. Every 45 minutes they are spelled by one of two cute little sprigs, both called Miss Holly. Four more Miss Hollys aid Santa inside the store where he carries through his policy of person-to-person diplomacy. On each of the visitors, Miss Holly pins a rectangular piece of cardboard: "Santa's Merit Badge...
...difference between the two parties' approach to politics, and the contrast in the attitudes of party workers, becomes apparent inside the Republican and Democratic headquarters. Republican headquarters in Rutland is a long, rectangular store-front. Although there is ample room for about 15 workers, it is rare that more than five are present. On the door hangs a sign, prominently displayed, reading "Pat for First Lady." Inside, workers who discuss the campaign seem constantly on the defensive. No one has much to say about Gov. Stafford's foreign policies--in fact, one lady admitted that "his discussion of Communist China...
...turn cities into grand parks surrounding a few mile-high office buildings that would lodge the city's entire work force. Each rapier-like 528-story building would have atomic-powered elevators, would accommodate 130,000 people. Philadelphia's Lou Kahn, dramatically ignoring the necessity of rectangular symmetry, modeled a skyscraper that suggests a tottering, concrete Erector set. Other projects offer radical new solutions for transportation and land use: Le Corbusier's plan for a road that is itself a building, and Paolo Soleri's tubular concrete bridge that eliminates ascending and descending roads...
...Boisson-nas house "my first non-Miesian house." Gone is the "flowing space" that made one room run into another: "Here you go from room to room with doors that close." While the International Stylists tried to make everything as light as possible, Johnson put up solid rectangular piers inspired by the pergolas of Amain...
...moron." He set out to learn about watches-and what was wrong with Elgin-by paying $50,000 for market surveys. The surveys showed that Elgin simply was not making what buyers wanted. Men were found to prefer round watches (most of Elgin's were rectangular), to like functional stainless steel water-and shockproof cases (Elgin's were mostly yellow gold), to want sweep second hands (only 15% of Elgin's models had them). Elgin had always prided itself on its high-priced watches for lifetime use, but Moorman argued that what consumers wanted was cheaper watches...