Word: reader
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...Observer's resemblance to its parent will end there. It will use pictures, which the Journal almost never does. Business news, says Journal Editor Vermont C. Royster, will vie for space with the full spectrum of world events: "This will be a paper aimed at the intelligent reader interested in what goes on around him." If a preliminary trial run in Washington, D.C. proves successful, the Observer is likely to branch out into the same multiple publication as its parent. And it hopes to pick up much the same sort of regional advertising that underpins the Journal...
...hymn-singing Presbyterian, the Beaver had been irritated by a Sunday Express story about some British clergymen who deplored the assault tactics of door-to-door canvassers for two religious faiths: Jehovah's Witnesses and the Church of Jesus Christ of Latter-day Saints (Mormons). Thundered disgruntled Reader Beaverbrook: "Mormon missionaries represent an important and dignified branch of the Christian religion. Their people in Utah and elsewhere are good-living and God-fearing citizens . . . Paragraphs and interviews denouncing Mormon missionaries should not be given publicity in the Sunday Express" Said Sunday Express Editor Junor, who got the message...
...Settles In. The characters in Thurber's drawings and stories are mostly pre-intentionalists themselves. There is the wife, yelling "What have you done with Dr. Millmoss?" and there is the hippopotamus, looking smug. Inside the hippo, the reader feels sure, is Dr. Millmoss, unhurt (even the Thurber fencer who loses his head is not hurt) but ill at ease, not at all sure he likes being where events have swept him. In his eloquent preface to My Life and Hard Times, Thurber complained of feeling much the same; the humorist, he wrote, "knows vaguely that the nation...
Scrounging Hell. The reader meets Gorer in London shortly before World War II on the night that he seduces Cassy Beaumont, which is the night that his unsuccessful one-man show closes. The teen-age daughter of an English father and a West Indian mother, Cassy is so pleased with the quasi rape and the beating that Gorer gives her afterward that she soon moves in with him. Their life together is the scrounging, violent hell without which she would have been disappointed. And Gorer keeps on painting, and cursing and talking-lewdly, sharply, wisely-and grabbing any woman...
...years as a writer for LIFE. But to satirize any magazine, one should work for no more than ten days as a copy boy, and perhaps leaf through a couple of issues. The author's novel wears his experience like a potbelly. In repeated passages the reader senses that Brinkley is not really interested in writing about "Vital" magazine; he is memorializing bar-car grudges and enthusiasms, thrashing editorial villains and offering prosy bouquets to office heroes (naturally, these are writers who muster the courage to quit and take honest jobs). But Brinkley has shown originality in his formula...