Word: rca
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...employees at Clay Aiken's record label, RCA, if they would listen to Aiken's debut album, Measure of a Man, by choice, and the response is almost uniform: a lengthy pause followed by laughter. RCA was the home of Elvis Presley, and its current roster includes critical favorites like the Strokes and the Foo Fighters. It's a rock label. Aiken, who came in second on the most recent installment of American Idol, is not only not a rocker, but, as he says in his aggressively self-deprecating way, "I'm not an artist. I'm just...
...many years before Katie Couric put her blessing on the place, the estimable Gertrude Stein laid eyes on the spanking-new Rockefeller Center. She planted herself on the Fifth Avenue side, gazed down toward the RCA Building and, in that singular way of hers, pronounced the view "the most beautiful thing I have ever seen ever seen ever seen...
...transition from Gothic Revival and Beaux Arts skyscrapers to the sleek, mostly unadorned towers of the 1930s. Did Junior want his new buildings crowned with arcades, wreaths and maybe a nice pergola? You bet he did. But Hood, who died before the Center was completed, gave him, with the RCA Building, a modern masterpiece that Rockefeller never fully comprehended...
Okrent adroitly retells the famous story of young Nelson Rockefeller's run-in with Diego Rivera, the Mexican artist whose mural for the lobby of the RCA Building--a dreadful kitsch effulgence, by the way--was demolished on Nelson's orders after Rivera slipped in a portrait of Lenin. Okrent is also supremely funny on the subject of S.L. (Roxy) Rothafel, creator of superabundant picture palaces along Broadway, those Moorish-boorish Odeons, who was the man chosen to guide development of Radio City Music Hall. Once he was in the job, fate teamed Roxy with Deskey--Donald Deskey, the great...
...next year he had a deal with Sun Records, which had launched Presley's career. Hey, Porter, backed by Cry, Cry, Cry, was his first hit. Around that time, with the help of Phillips and producer Jack Clement, Presley (who would shortly move on to RCA Victor and megastardom) and two other young men, Perkins and Lewis, would create the rockabilly branch of rock 'n' roll...