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American Tobacco says it has a new process: subjecting tobacco to a violet ray treatment. Whether other companies will find such a process necessary in order to keep their tobacco of equal standard is not yet disclosed. American Tobacco's new advertising will be signed testimonials from the greatest tycoons. They will not endorse Luckies, but will praise the business acumen and scientific leadership which led American Tobacco to its great violet ray discovery. In each testimonial the inference will be clear that the endorser's own business possesses qualities comparable to American Tobacco...

Author: /time Magazine | Title: Business: Violet Ray | 9/8/1930 | See Source »

...Electric, who has worked for the past year in enlarging the size of the image, making it practical for theatre use; C. Francis Jenkins, Jenkins Television Corp., who began public demonstrations last spring in Jersey City; Vladimir Zworkyin, Westinghouse Electric & Manufacturing Co., who developed a new type of cathode ray tube which eliminates the usual scanning disc; Philo T. Farnsworth, San Francisco, who has also invented a tube to dispense with the moving disc...

Author: /time Magazine | Title: Science: Television Leaves the Laboratory | 8/25/1930 | See Source »

...Editor Ray Long published in Cosmopolitan the letters of Miss Edith Benham, social secretary to President Woodrow Wilson and his second wife, written to her fiance Rear Admiral James M. Helm. Social Secretary Benham reported almost daily to her Admiral the progress of the Paris Peace Conference as she observed it from the Wilson's Paris headquarters, the ornate Bischoffsheim house at 11 Place des Etats Unis...

Author: /time Magazine | Title: INTERNATIONAL: Wilsoniana | 8/18/1930 | See Source »

...total time for the 500-mi. course was 48 hr. 4 min., but they had been fresh enough to do the final lap of 26 mi., in the fast time of 2 hr. 18 min. 40 sec., 4 min. 50 sec. ahead of the U. S. team of Joie Ray and Johnny Salo. Marathon followers took due note of the victory, recalling that small, wiry Gavuzzi had run two years ago in C. C. Pyle's Bunion Derby and had done well enough...

Author: /time Magazine | Title: Sport: South Africa's Newton | 8/4/1930 | See Source »

...conclusion was that the family or friends of Woodrow Wilson had objected to some of the things Mr. Wister quoted Theodore Roosevelt as saying about the War President. But Ray Stannard Baker, Wilson friend and biographer, announced that Mrs. Wilson's policy was "to pay no attention to critical comments or verbal abuse of her husband...

Author: /time Magazine | Title: Books: Roosevelt Revision | 7/21/1930 | See Source »

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