Word: rationalization
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Dates: during 1940-1940
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...veterans will see World War I prison camp money, food ration tickets, postal card propaganda and zeppelin air raid pictures. German thin paper nocks are shown, advertised an providing "excellent, protection for the foot against cold and front...
Here is our position: the 2 oz. per person tea ration is small for some people, and there is talk of its being increased, but we have tea left over; we have sugar to spare, in addition to the extra allowed for jam making; gelatine, cocoa, dried fruit-you can buy as much as you like; and milk-people with children won't buy as much as the Food Ministry want them to have, even at the under-cost price for children...
Finding vegetables one food category in which England can be self-sufficient, British food experts recommended a war diet long on vegetables, short on meat. Snorted Vegetarian George Bernard Shaw, 84: "There is nothing wrong with the official meatless and eggless ration, which is virtually my own diet. I cannot, however, guarantee that England will become a nation of Bernard Shaws on it. That would be too much to hope...
...snails, lobster, frogs' legs, crabs, trout and caviar in their menus while promising their customers succulent Schweinebraten and Wiener Schnitzel to be carved from one million Danish pigs and 10,000 cattle condemned for slaughter because of a fodder shortage. Supplies from Denmark and Holland increased the butter ration from three to four ounces weekly and egg eaters received three to four more eggs monthly. Markets displayed fewer kinds and smaller quantities of green vegetables than last summer, but there were constant promises of shipments from Alsace-Lorraine. An average of 100 railway carloads of fresh vegetables arrived from...
Sobering news to a victory-drunk nation was the announcement that after Aug. i the bread ration would be reduced...