Word: randomizations
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Gobel advertising is handled by Benton & Bowles. Before setting out on the campaign 200 New York women were called at random on the telephone. Only seven were in favor of the 18th Amendment. That decided Benton & Bowles...
MOBY DICK-Herman Melville; illustrated by Rockwell Kent-Random House...
...were to fly 10,000 miles annually in regularly scheduled U. S. transport planes, he might suffer a crackup in the 39th year; might be killed in the 282nd. Were the same man to cover the same distance in random flights (instruction, sightseeing, joyhopping, et al.) he might anticipate an accident every 5.8 years, prepare for death in the 36th. These chances are based upon the civil air accident record for January-June 1930, published last week by the Department of Commerce...
Pick any squad at random. Number One, front rank, is a yearling, or second year man. Slowly his gaze sweeps up and down the crowd on the visitors" benches as far to the right and left as he can cut his eyes. That blonde in the red dress--no--gee, what terrible legs. He sighs and resumes his search. If he sees anything interesting he will call the attention of his classmate to his left. The femme in the green dress. Neat, but there must be something a little snappier in the crowd. There--three femmes and two cits...
Following this short talk, President Lowell took the lead in showing the assembled newspapermen the outstanding features of the two new buildings, including the libraries, the common rooms, and living quarters picked out more or less at random. The party then proceeded to divide up, one half going to Lowell House for luncheon and the other to Dunster. Various teachers and associates of the Houses were present to aid in entertaining the press...