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...trick before, with impressive results. In 1993, he persuaded his then client Computer Associates (whose controversial founder Charles Wang is also a co-founder of Smile Train) to give away copies of its personal-finance software, Simply Money, to try to establish a bulkhead against market leader Intuit's Quicken. The "Free Money" campaign was so successful - garnering something like a million calls in two weeks - that it strained MCI's phone banks, says Mullaney...
...part is understanding where the money goes. If you're part of a typical American household, 12% of your spending is on food. That's a big chunk, but smaller than the 18% that goes for transportation and the 34% that pays for housing. Cataloging expenses using software like Quicken or Mint.com or jotting them down, may be annoying, but it can be life-changing. "It gets people thinking when they realize they spend five times as much on their car as they do on recreation," says Robert Manning, a consumer-finance research professor at the Rochester Institute of Technology...
Bernanke said that the economy should start to see improvement by the end of the year. He pointed to housing and inventories as signs that business and consumer activity are starting to quicken. Bernanke put in the normal caveat which is always that the government's stimulation and regulation are critical to the healing process. If the economy could have healed itself, it would have already. (See pictures of the global financial crisis...
...barrel of oil hovering in the $45 range and natural gas cut in half from a high of $14 per thousand cubic feet, the domestic energy sector is now at a critical "tipping point," Perryman says. If prices dip lower, he adds, the pace of the slowdown will quicken as domestic oil and gas fields that demand expensive, high-technology drilling methods will be shut. (See pictures of the remains of Detroit...
...credit card" range. And contrary to what most people imagine, most new businesses are not started with risky, new-to-the-world ideas like those of eBay and Google, which promise to transform the way we buy things. Cook reported that when his company launched its Quicken software program, there were already 46 similar products on the market--causing him to joke, "We enjoyed 47th-mover advantage." Columbia University business professor Amar Bhidé found that only 12% of growth-company founders surveyed attribute their success to an "unusual or extraordinary idea"; 88% reported that their success was due mainly...