Word: programing
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Dates: during 1980-1989
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...while the stations objected to the commercials, they had no objection to Mobil's top-quality program offering, which follows the celebrated romance and abdication of Britain's King Edward VIII. In fact, the stations made every effort to hold on to the six-part British-produced series. "We offered to let them substitute other commercials," Ryan says, "We recommended that they run the same ads they ran in their showcase series last year. We even offered to help them shoot new ads, if necessary." But Mobil refused the offers and withdrew from the stations its purchases...
...initiate that dialogue, a Mobil spokesman says the corporation sponsors such series as "Edward and Mrs. Simpson," using them as a vehicle for their advertisements. "Mobil sponsors these programs because they establish a relationship with the kind of public the corporation is trying to reach--thought leaders, intellectuals, political decision-makers, people to whom that kind of program might possibly appeal. Of course," the spokesman adds, "we also feel that it's quality programming the American public ought...
...trouble with the workouts--I expected he'd get his fill pretty quickly and then drop out of the program," Bernal said recently. "He showed a lot of guts when he continued to take the punishment week after week. He is the type of athlete you love to have on your team: no nonsense and no complaining, just enthusiasm and dedication...
...American missions boards--organizations that finance and supervise missionary work in this country and abroad--vie for the services of young people like Rozzell and Rose. Part of the function of conferences like the Urbanas is to link students with these boards, which then help the students choose the program best suited to their interests and talents. Before students are sent to Nigeria or Borneo, they often participate in one of the many missionary training programs sponsered by the International Fellowship. Schloss Mittersill, a castle in Austria, is the Fellowship's training headquarters, where students from six continents take courses...
Thomas P. Southwick '71, Kennedy's press secretary, said the candidate will "discuss the presidency--what the office is and what it ought to be," adding that Kennedy will also speak about the draft, foreign affairs, the state of the economy and the government's energy program...