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...Have any of your girlfriends tried these techniques in their relationships? I have two in particular who I know have at least thought about it. We talk and "shamu" it. If they're having a problem, we sort of break it down. It makes for more interesting conversation: how many times have you talked with your friends and it's just moaning and complaining? And you know, that's justified. But with these techniques, it becomes more of a creative discussion to come up with solutions...

Author: /time Magazine | Title: The Shamu Lady Is Back! | 3/10/2008 | See Source »

...with energy-efficient light-emitting diodes (LEDs) - after a 10-hour charge. Bent designed the flashlights himself - even making one model in pink, to discourage men from seizing the products from women. (They wouldn't want to be seen with the feminine-looking lights.) But he ran into a problem: unlike kerosene lamps, which can be hung over a table to spread central light, Bent's BOGOs couldn't illuminate an entire room. This was an engineering challenge, but having already sunk $250,000 of his own money into SunNight, Bent didn't have much left over for research...

Author: /time Magazine | Title: How Many People Does It Take to Make a New Light Bulb? | 3/10/2008 | See Source »

Enter InnoCentive, a research firm that does R and D with a difference. InnoCentive has built up a network of some 140,000 "problem solvers" around the world - they are science Ph.D.s in Russia and engineers in India and amateur inventors in America. InnoCentive posts "challenges" it receives from client companies - the pharma giant Eli Lilly is a customer - on its website, and the solvers go to work, with a cash reward at stake for the right answer. Not only does the InnoCentive method save on costs by allowing companies to outsource some of their...

Author: /time Magazine | Title: How Many People Does It Take to Make a New Light Bulb? | 3/10/2008 | See Source »

...stronger, more dependable light. The result was a perfect example of wiki-innovation - people from opposite sides of the planet, who would have never met each other, coming together to find a solution through the power of the Internet. "There's no limit geographically to the power of problem solving like this," says Kevin Kimberlin, Spencer Trask's CEO. "We're in the first inning of a new renaissance...

Author: /time Magazine | Title: How Many People Does It Take to Make a New Light Bulb? | 3/10/2008 | See Source »

...sympathy for the victim would lead to a greater turnout for the Socialists. But of a dozen voters interviewed as they left a Madrid polling place today, none said the assassination had influenced his or her vote. José López was typical: "We've lived with this problem for 30 years," the 46-year-old contractor said. "It's not going to change anything...

Author: /time Magazine | Title: A Polarized Win for Spain's Socialists | 3/9/2008 | See Source »

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