Word: populus
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Dates: during 1972-1972
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Over his desk, Denenberg has placed the Latin motto Populus iamdudum defutatus est, which he translates as "The consumer has been screwed long enough." To help beleaguered buyers, Denenberg has ordered all the 1,157 insurance companies that do business in Pennsylvania to appoint ombudsmen to hear consumer complaints. He has sent traveling teams of investigators to hear gripes from policyholders in small communities throughout the state. Consumer complaints are pouring in to Denenberg's office at an annual rate of 50,000, up from 25,000 in 1971. He has conducted televised hearings and investigations on just about...
...public for it," he says, referring to the time when he suggested that his men go on at 6 a.m. to take advantage of the less congested streets, thereby increasing production. The problem was that on his schedule, lunch breaks came between 10 and 11 a.m., and the populus didn't cotton to the idea of seeing their tax dollars parked outside restaurants at 10 a.m. eating lunch. So it was back to a 7 a.m. workday...