Word: popular
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Dates: during 1940-1949
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...with "our objections to gory programs of all kinds. We're convinced that horror on television is a mistake and bound to bring unfavorable mass reaction sooner or later." The St. Louis Post-Dispatch, owner of KSD-TV, editorialized: "Dramatic murder ... is older than Sophocles. But ... the most popular dramas have never displayed, as their principal reason for being, bashed heads and riddled bodies. As employed by television, these are the devices of third-rate drama and first-rate irresponsibility...
...other manufacturers, have been outselling RCA's 45, although RCA sales have been picking up since its new promotion campaign (TIME, Sept. 5). Announcement of the new machines stirred up more gossip that RCA would soon put its classical music on LP records, keep making the 45s for popular tunes only...
...best popular scientific literature is written by scientists who having a command of their subject to begin with, learn to express their thoughts in prose clear and simple enough that the average person can understand it; in short, they successfully "write down" to their reader. Possibly the worst science writing is the reverse of this process; a journalists or some other unqualified commentator "writes up" to a subject, trying to explain to the reader something that he himself only vaguely understands. In "Cancer", Bewa Doherty attempts just such a feat and fails rather miserably...
...because the element of drama which the interjects is more apropos to hospital scenes than to the laboratory. But her tear jerking little stories about women who are too modest to submit to examination and girls who must lose their ovaries are overly melodramatic. Such writing might increase the popular fear of cancer rather than control...
...ever had such a task in his life . . . In order to finish this work as Bartok would have finished it, I had to put myself in a dead man's mind." Serly completed the score for viola (after rejecting the notion of adapting it for the more popular cello) and worked out the full orchestration...