Word: pop
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While the premiere Madison Avenue ad agencies tout handfuls of iconic brands on their client rosters and accumulate legions of pop divas and Michael Jordan’s to sponsor them, Hall’s agency hit it big by earning the chance to work with James, the 6’8” basketball star who has an even bigger image among teenage uber-consumers...
...what does all of this mean? Harvard obviously has a permanent place in pop culture, for better (Good Will Hunting) or for worse (How High). But there remains a more complex question—is pop culture worth studying at Harvard? As teens become increasingly saturated with all things pop—music, celebrity, fashion, advertising, movies—should we embrace the pop psychology of Dr. Phil as we study Freud? Should we stop casting a collective frown upon those students in section who draw references from The Wonder Years or the MTV Video Music Awards...
...produce, and act in sitcoms, work for popular magazines like Rolling Stone, ascend through the ranks of Madison Avenue advertising agencies, evolve into media moguls, and caricature their former professors on The Simpsons. The Institute of Politics (IOP) offers a coveted Director’s Internship at MTV, combining pop and politics in a way that makes it one of the most popular and competitive internships offered to Harvard students. The Af-Am department operates an extensive hip-hop archive; and students experiment with advertising and fashion design...
...compete in the embarrassingly easy multiple-choice quiz given to the top five. Between questions like, “Who said ‘Give me liberty or give me death’?” (hint: it’s not Benedict Arnold) is a desperate plea for pop-culture relevancy: “What does the phrase ‘bling bling’ mean...
After this act of treason, the Dixie Chicks, or perhaps more accurately called the “Ba’athist Chicks,” no longer deserved their former place in our society: that of the cheerfully brainless pop act that amused us with their shiny hair and their shinier outfits. The Chicks had a brain now, and they had an idea…called treason. Much like a TF who comes to the painful realization that one of his students is actually smarter than him, we Americans had to face the awful reality that our own vacuous, bubble...