Word: plugging
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Washington was sympathetic. To make Meadville a ghost town for lack of 6,300 tons of copper seemed like junking an automobile for lack of a spark plug. That is sometimes necessary on the battlefield. Between armaments and slide fasteners, Washington could make only one choice. This week it was busy with inventory surveys, subcontracting plans, conservation drives (see p. 75), but it was not giving any priorities to Talon...
Sponsored like radio programs, Nancy Sasser's Buy-Lines is sold to individual newspapers on a 13-week contract, does not plug rival products in the same column, or accept omnibus advertisements for a company manufacturing several articles...
...Spark plug of this achievement was Universal's pudgy, tireless Works Manager William A. Ruhl (who used to make Nash automobiles). When Universal contracted to manufacture Johnson parts last year, Bill Ruhl lacked tools and materials, had no priority status whatsoever to help get them. By airplane, train, telephone he ransacked the already overburdened machine-tool market, just as many another tool-hungry competitor was doing...
Dairy companies advertised bonds on 28,000,000 milk-bottle caps; Chrysler and G.M. instituted payroll deduction schemes; C.I.O. and A.F. of L. egged members into buying with literature and posters; the State tax department sent out a plug for the bonds with 108,000 sales-tax blanks. Results: sales of more than $17,000,000 monthly-all to the general public...
...little side-wheel steamer began to take trippers to Coney from Manhattan at 50? a head. Later came horsecars, and then several railroads. Roughnecks, sports, plug-uglies and vulgar politicians began to jostle nice people. In 1920, when the subway reached Coney, people from the-city's steaming tenements could get dunked for two nickels, by simply wearing bathing suits under their outer clothes, discarding the latter when they got to the beach. Bitter bathhouse owners called them "drippers" because they dripped on the subways going home. Recently New York's famed and inexorable Park Commissioner Robert Moses...