Word: plugging
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...their frantic efforts to foil the oncoming CRIMSON tide. Midnight in the Bow Street aviary has been the scene for oil burning as the board of ibitors plotted their revenge. Coming up with a plan they hope will succeed, the funnymen have spent the past week drafting strong arm plug uglies into their organization in an effort to crowd the roster with big time sluggers
...history of nightclubs, to be printed in the next edition of the Encyclopedia Britannica-which is noticing nightclubs for the first time in 177 years of publication. Pocketing his $120 (the scholar's rate of 2? a word) Author Billingsley lost no time about getting in a professional plug: "Nightclubs are here to stay. Curfews and taxes can't kill them . . . even the Britannica has come to realize...
...commercial plug, which long-suffering radio listeners have begun to endure with less & less fortitude, got solicitous attention last week...
...Blue network decided to overlap its own stay-tuned-in plugs. Wednesday-night sponsors were persuaded to give up the last ten seconds of their shows, allow Blue to plug the following show for 30 seconds instead of the usual 20. If the overlapping plug works out on Wednesdays, Blue may use it seven nights a week...
...important function of radio's own governing body, Adman Smith thinks, should be to plug radio itself, on the air, with commercials defending commercials. Sample Smith plug which an announcer might read with seductive fervor: "Friends, just take a moment and look around your home for the various items that have made your life easier, happier. . . . Dozens and dozens of these things, you'll find, were recommended to you over your radio. ... So today, let's tip our hats to radio's forgotten man-the radio advertiser...