Word: platoon
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Achievement of such hefty circulation in a specialized field was a story of expert magazine promotion. From the start Publisher Hecht gave his magazine quasi-official status by allying it with Columbia University's Teachers College, with Yale, with the Universities of Iowa and Minnesota. A platoon of "advisory editors" was appointed, each with a familiar, impressive name and no objection to mild publicity...
Swiss police had never before in the polite League's history had to deal with hecklers in the press box. For ten minutes the Fascists kept up bedlam, until they went down before an entire platoon of Geneva's finest, who yanked them by their coat collars off to jail. Next day the Socialist canton of Geneva expelled them all-some Italian journalists of ten years' standing with families in Geneva. But they received wires of praise from Italy's new Press & Propaganda Secretary Odoardo Dino Alfieri for a Fascist escapade at which the London Times...
...near Soissons. Between it and a troop of French Colonials on its left was a jutting mound and rock quarry from which a nest of German machine guns spat a relentless enfilade fire. Seeing that the U. S. flank would soon be shredded to bits, Lieutenant Parker ordered his platoon and a group of wandering, disorganized French Colonials to follow him up the hill. Few minutes later Lieutenant Parker and his men had effectively silenced the German guns, captured 40 prisoners. Next day, when a bad foot wound left him unable to stand, he crawled on hands & knees...
Last week to publicize its goods & services Reynolds Corp., new housing division of Reynolds Metals Co., gave a dinner in Manhattan for some 90 editors, reporters and writers. Playing hosts were little, jovial President Richard Samuel Reynolds and a platoon of major and minor Reynolds executives. Subject of the many speeches was the ''Reynolds Specification House" (TIME, Sept. 2). Starting last year Reynolds offered to furnish most of the materials and equipment needed to build a home. Reynolds engineers take the plans of client's architect, draw up specifications for factory-fabricated units, which are sold through...
Meantime, a bartender was stabbed, 75 other of the city's half-million celebrants injured themselves in fights, falls, wrecks. And while householders and servants were racketing around the downtown streets during the pageants of Proteus, Rex & Comus, a platoon of sneak thieves took the opportunity to raid the residential district...