Word: plastics
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...well-made plates that will last through several generations of college students. But why bother? Why enhance our dining experience? Sure, now my little salads and baked cod look almost worthy of a restaurant. But we are just college students eating in what others would call a cafeteria. Plastic suits me just fine, thanks...
...hard-core as Wozniak (who actually built the Apple I and II) or even Gates, it was Jobs, nonetheless, who made the key decisions that shaped the company and the PC industry in its formative years: to name his computer after a fruit; to package it in a molded plastic case; to hire world-class p.r. and marketing firms; and, most incredibly, to drop everything to build the industry-incompatible but user-friendly Macintosh after visiting Xerox's Palo Alto Research Center and seeing its icons, its windows, its mouse. Jobs made us choose sides...
POLARTEC The fabric of the '90s, even though it was introduced in 1981. Made by Malden Mills, the synthetic fabric (some material is even made partly out of recycled plastic bottles) is light, cozy, rugged and water and wind resistant. First worn by serious outdoor athletes, it is now used in all kinds of clothing...
...Springsteen's older work: they were released, played by the full band, on Springsteen's first Columbia album, Greetings from Asbury Park. They are fabulous, and nothing on the rest of the compilation approaches the intense, nervous energy in the 22-year-old Springsteen's performance. The lyrics are plastic, tumbling together and riding easily along the riffs from Springsteen's busy guitar. Coherence is valued: not the coherence of sensible language and conventional plotlines, but the coherence between rhythm of language and rhythm of music...
Take Loker Commons, for example. Established as an undergraduate hangout, Loker is currently overrun with graduate students, loafing TFs are sucking our lifeblood of coffee and pizza, sitting in our plastic chairs, checking e-mail at our kiosks. We at Dartboard urge the undergraduate community: Gong those grads out the door...