Word: plastic
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...greatest personal-publicity experts, Spain's Surrealist Salvador Dali, made his regular winter pilgrimage to Manhattan, managed to make sure that everybody knew of his arrival. Dressed in a gold leather space suit, Dali looked a trifle Martian while posing inside his latest brainchild, an "ovocipede," a transparent plastic sphere that rolls merrily along while its operator sits comfortably (says Dali) encapsulated. For newsmen, Dali climaxed his performance by letting the ovocipede get out of control, wound up sublimely supine...
...techniques employed at Susse are "lost wax" and "sand casting." The lost-wax method of classical and Renaissance sculptors was revived by Susse especially to cope with the intricate broken surfaces of such moderns as Richier, Reg Butler and Giacometti. A plastic mold of the model is constructed and provided with a system of vents. A wax skin the thickness of the desired bronze is then spread over the inside of the mold, and the core is filled up with plaster. Then the wax is melted away through the vents, and molten bronze poured in. When the bronze cools...
...confused with SmellOVision, the process developed by Mike Todd Jr. for Scent oj Mystery, a smellodrama scheduled for release next month. *Developed by Rhodia, Inc., a leading U.S. manufacturer of industrial perfumes. Among Rhodia's products: pine scent for knotty-pine-patterned wallpaper, leather smell for plastic briefcases, new-car odor for used cars, tobacco smell for cigar boxes, Strawberry scent for embalming fluid...
...mapped out staff duties clearly, set up a system of written reports and regular executive meetings (with prepared agenda to save time). Shortly after he took over, he decided that packaging was undergoing a major shift from cans to other materials, acquired more than a dozen firms in glass, plastic and paper products to protect Continental's flank. He spent heavily on research to develop new products, e.g., plastic bottles. The Government has not always approved, filed an antitrust suit to force him to get rid of a glass-jar company...
...theory with a Dynatron electrostatic generator ($19.95). Among the popular-science sellers: the Porter Chemical Co.'s Biocraft Biology lab (list price: $20), which includes a frog, a perch, and a crayfish pickled in formaldehyde, and the Fleet Manufacturing Co.'s Chick-U-Bator, a two-egg plastic incubator. Other eye-catchers: Margarete Steiffs stuffed frogs, starfish and turtles for children's TV seats; Boombass Co.'s one-man band mounted on a bouncing stick (list price...