Word: plain
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Dates: during 1960-1960
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...measured 3½ in. by 5 in., contained anywhere from 32 to 128 pages-but by a catalogue as racy as it was comprehensive. Haldeman-Julius gathered his titles largely from the public and the public domain, combining sex with the classics, self-improvement with sex-all mailed in plain wrappers. Over 40 years, Little Blue Book editions of 29 Shakespearean plays sold 5,500,000 copies-but one sex-instruction pamphlet alone, What Married Women Should Know* produced a total sale...
...colonial America, Thomas Morton had the undiluted, courage to hate Puritans and say so, calling little Miles Standish "Captain Shrimp." Between Thomas Morton and Morton Sahl, most political satirists shielded themselves with pseudonyms and fought with fairly heavy steel. Charles Farrar Browne, city editor of the Cleveland Plain Dealer, set himself up in mid-19th century as the cracker-box philosopher Artemus Ward, announced that the D.C. after Washington stood for "Desprit Cusses," and advised President Lincoln to fill his Cabinet with show-business types since they would know how to cater to the public. Mark Twain was often deserted...
...desperate human confrontation. With originality, freshness and economy he can convey the seediness of a brothel, a strip joint, a hotel room-never once trying for the sensational or playing up the shoddy for its own sake. Having skillfully drawn the Williamses as offbeat types, he makes it effectively plain in the end that what makes them important is not their oddness but their kinship to humanity...
...loss of individuality caused by modern corporate life. Vance Packard in The Status Seekers sees the trouble in a craving for the symbols of importance. Frank Gibney, a journalistic G.P., has a simpler, more sweeping and engagingly old-fashioned diagnosis: the whole place is getting to be crooked, just plain crooked...
...million-a-year business. Although one-quarter of British women still use neither powder nor lipstick, eye shadow sales have jumped 36% in the past year; deodorants are up 7%. Today, the average Englishwoman spends $8 annually on cosmetics. The British teen-ager was traditionally a purposefully plain miss, encased in wool-jumper uniform topped by a straw boater, who was supposed to be interested only in her pony. Now she starts powdering at 14, spends $20 a year on cosmetics...