Word: phoning
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...There's much still to be done, but the good news is that creative capitalism is already with us. Some corporations have identified brand-new markets among the poor for life-changing technologies like cell phones. Others - sometimes with a nudge from activists - have seen how they can do good and do well at the same time. To take a real-world example, a few years ago I was sitting in a bar with Bono, and frankly, I thought he was a little nuts. It was late, we'd had a few drinks, and Bono was all fired up over...
...Cell phones are another example. They're now a booming market in the developing world, but historically, companies vastly underestimated their potential. In 2000, when Vodafone bought a large stake in a Kenyan cell-phone company, it figured that the market in Kenya would max out at 400,000 users. Today that company, Safaricom, has more than 10 million. The company has done it by finding creative ways to serve low-income Kenyans. Its customers are charged by the second rather than by the minute, for example, which keeps down the cost. Safaricom is making a profit...
...young job-hoppers, a calling card offers not only a sense of permanence but also a chance for self-expression. In June, Mitch Stripling, an emergency planner who recently moved to New York City, printed cards with cell-phone, e-mail and descriptor ("neo Victorian calling card thingy") info for his 10-year college reunion in an effort to reconnect with people he knew he wouldn't have a chance to speak with at length. "I wanted to get away from the whole status thing at reunions, so a business logo didn't feel right," says Stripling, whose card...
...days before he left on his eight-country world tour, Barack Obama wanted to discuss the trip with an old contact in Washington: Secretary of State Condoleezza Rice. Obama's phone call was in part a courtesy, but over three years of occasional phone conversations, the two have quietly discussed everything from foreign aid to the Middle East and nuclear proliferation. Obama and Rice have come to have a certain respect for each other, says an Obama aide familiar with their conversations, because both take an intellectual, sober view of foreign affairs. "They've had good exchanges," the aide says...
...January no matter who wins the election. It may prove bittersweet to watch as a new President gets credit for policies she and Bush have promoted, but that is the price of embracing diplomacy so late in the game. At least, says the Obama aide, she can expect the phone calls to continue...