Word: philip
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There is evidence that some cigarette-company researchers have long known that it is the nicotine that appeals to smokers. A 1972 internal memo by a Philip Morris scientist contended that "no one has ever become a cigarette smoker by smoking cigarettes without nicotine." That was proved again a few years ago, when the company introduced the nearly nicotine-free Next. The public wasn't interested. The industry claims smokers turn away from such cigarettes because they lack "taste" or "flavor." But researchers maintain that these cigarettes taste no different; they lack the kick nicotine provides. A 1992 study found...
...were these people, and what could their remains tell scholars about early American life? The effort to find out included scientists form a dozen universities, the Army and NASA. Last week the researchers pronounced the mystery solved. The man was Philip Calvert, an early Governor of colonial Maryland, who died in 1682; the woman was his first wife, Anne Calvert; and the baby presumably was his daughter from a second marriage...
...stadium is one of 20 * major-league baseball parks to go smokeless; the American Medical Association has urged the majors to ban smoking in all 28. Tobacco companies are under increasing fire for alleged misconduct and cover-ups. Last month Representative Waxman charged that in 1983 tobacco giant Philip Morris discovered the first strong evidence that nicotine is addictive but suppressed the study. Waxman has called the top brass from Philip Morris and six other cigarette firms to testify before his subcommittee about their practices in hearings this week that promise to attract widespread attention. Attorney Melvin Belli is leading...
Humor is another tactic. Philip Morris has launched a campaign for Benson & Hedges that satirizes the nation's ongoing antismoking fervor. In the new / ads, smokers puff away on rooftops, window ledges and even airplane wings. The tag line: "The length you go to for pleasure." Karen Daragan, manager of media programs for Philip Morris U.S.A., calls it "our empathy campaign." Says she: "It makes smokers feel like they're not alone out there, and they're not the bad guy -- that they are 50 million strong, and they should be able to enjoy a cigarette in public places...
Besides courting its friends, the tobacco industry is also coming down hard on its foes. Philip Morris has filed a $10 billion lawsuit against ABC for its Day One reports charging that the tobacco industry "artificially adds nicotine to cigarettes to keep people smoking and boost profits." Says Herbert M. Wachtell, the attorney representing Philip Morris in the suit: "The basic allegation of the programs -- that the company spikes its tobacco with additional nicotine during the manufacturing process -- is just fundamentally and flatly untrue." The network says it stands by its reporting. (A Day One source says Philip Morris refused...