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...automakers from fielding gas-electric hybrids, at the same time clinching Toyota's green cred. Only last month at the Detroit Auto Show, executives described the Prius as the cornerstone of Toyota's future growth. Toyota planned to sell a million hybrids a year globally, most of them in North America...

Author: /time Magazine | Title: Behind the Troubles at Toyota | 2/11/2010 | See Source »

...which were voted out by the International Olympic Committee in 2005. The reason that was given for these omissions was that neither sport figured largely enough in the international sporting world. However, baseball and softball are two of the most played sports in the world, with huge followings in North America, the Caribbean, and Asia. Although there would have been many flags represented on the field had these sports been offered in the 2012 games, it was the specter of the stars and stripes that got baseball and softball kicked out of the Olympics...

Author: By Marcel E. Moran | Title: Whose Olympics Is It Anyway? | 2/10/2010 | See Source »

...Village," says Shaw. The spectacle has created a cruel irony: as the Olympic athletes enjoy the good life - free food, spacious rooms - in a taxpayer-financed housing complex, just a few blocks away sits Vancouver's Downtown Eastside neighborhood, site of some of the most acute poverty in North America. Homeless people and drug addicts hole up in back alleys; one church alone shelters 300 people on any given night. The neighborhood also hosts the first supervised heroin-injection location in North America. "For the city to let that occur while building the Village - that's the height of irresponsibility...

Author: /time Magazine | Title: Vancouver's Olympic Village: Let the Bailout Games Begin | 2/10/2010 | See Source »

...North America's largest building-trades union, the United Brotherhood of Carpenters is a half-million members strong. For tens of thousands of its members, and the millions of Americans who depend on the construction business to make a living, it is a winter of anxiety and discontent. Tim Ahern of Carpenters Local 210 in Fairfield, Connecticut sums up the plight of the construction trades across the nation. "I only worked 20 hours the whole year...

Author: /time Magazine | Title: The Great Recession: Will Construction Workers Survive? | 2/6/2010 | See Source »

...This is such a fundamental change from anything we've done in the past," says Lauren Hobart, chief marketing officer for Pepsi-Cola North America Beverages. "It's a big shift. We explored different launch plans, and the Super Bowl just wasn't the right venue, because we're really trying to spark a full-year movement from the ground up. The plan is to have much more two-way dialogue with our customers." (See the 19 stadiums that have hosted the Super Bowl...

Author: /time Magazine | Title: Behind Pepsi's Choice to Skip This Year's Super Bowl | 2/3/2010 | See Source »

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