Word: musts
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Dates: during 1990-1990
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...enough to think about the script and the director," he says. "I must ask, Who is the studio? What is the international program? How much money do they have to spend on promotion? I don't want to make a decision to work | hard at something, to believe in something 100% and then have an executive in there who doesn't believe in spending a lot of money. I've had that happen. Predator opened at $12 million, and Barry Diller ((who runs 20th Century Fox)) said, 'We don't want to support the second week of the movie...
Kerkorian, 73, collected $1.3 billion from the sale last month of his majority stake in MGM/UA Communications. Chrysler, which suffered a $214 million loss in the third quarter, must have looked like a bargain. Its stock price has fallen 40% in the past year, to 12 1/4. Even so, Kerkorian's strategy remains a mystery, since Chrysler's share of the auto market is weakening and the automaker's assets might be difficult to sell piecemeal...
Saddam could also press his assertion that for historical reasons, Kuwait belongs to Iraq. However, he must know that this flimsy claim will not stand up under international law. Thus Baghdad would have little incentive for resorting to this option...
Leonard Berry, head of Texas A&M University's Center for Retailing, sees a big risk in the "factory-to-you" approach: "Manufacturers must be careful not to cut their own throats. They run the risk of alienating their biggest accounts." The manufacturers take that warning to heart. Most outlets and malls are miles from department-store turf. Women's apparel manufacturer Liz Claiborne placed its 22 outlets 45 minutes to an hour from retailers selling its label. "We are very sensitive to our department stores, since they are the nucleus of the business," says Harvey Jones, ad manager...
...shoppers, of course, they are a blessing, but not without some pitfalls. Service can be spotty to nonexistent. At Bass shoe outlets, for instance, the customer himself must find the right size shoes. Often the latest styles and fashions are not offered at outlets, and there may be a limited selection of sizes. Nor is getting a bargain guaranteed. Prices have edged up as yesteryear's bare-bones outlet stores full of seconds and irregulars have given way to today's fancy discount malls full of first-quality goods. "You need a good eye or you can still get ripped...