Word: monstering
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That plan has long since become a kind of monster. In fiscal year 1972, the Government pumped out some $4 billion in farm subsidies, v. $3.8 billion in 1967. Many U.S. farmers along with their local tractor dealer, seed salesman and mail-order supplier-have come to count on Washington's annual check for part of their income, whether or not they actually need it. The maze of rules surrounding federal farm policy has turned farming into a kind of beat-the-Government-at-its-own-game business, encouraging some farmers to collect subsidies that rightfully they should...
...Agathon, an old, muddled Athenian seer is imprisoned in Sparta for aiding the Helot rebellion. Using this one dominating character, set apart from the world, Gardner waxes and wanes between the philosophical and the lewd, providing an overview that is at once serious and hilarious. Again, in Grendel, the monster's ability to stand back and look at man from a unique perspective makes the novel both exciting and valuable reading. This remains true even after the novelty of relating the Beowulf epic has worn...
...serious shot at survival, the odds are long; simply to break even, a single must sell 25,000 copies, an album 85,000. But then it takes only a couple of hits to compensate for dozens of dogs. This is the era of the almighty album, and a monster single usually means not only a gold record (1,000,000 copies) but, when included on an LP, may even guarantee a gold album...
...bearing impressive credits, sometimes clutching a tape recorded in their living room. Says Don Heckman, head of RCA's East Coast "contemporary" operation: "The top 10% of what is available to you is always cream. It doesn't take anything to recognize that someone like Carole King is a monster talent. It is the area between 90% and 40% that is the problem. The majority of artists that you bring in have
...Angeles-based Program Director Bill Drake, who runs the action for RKO's 14 powerful pop-music stations. The concept is founded on the premise that the average radio audience changes every 30 minutes. Thus the notion is to keep repeating?over and over and over again?the same monster items that everyone wants to hear. In fact, Top 40 is an illusory designation; 25 is more like it. "Getting a record into air play," says Kal Rudman, publisher of an East Coast record tip sheet, "is tougher than getting a bill through Congress...