Word: media
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...finished last year with about 50,000. The subscription rate listed on its website is $36. (Subscribe now and save $84 on the cover price!) And only 3% of its copies were newsstand sales, so it's not like that was a big business anyway. Sandow Media Corp., which bought Worth last year, also publishes Luxe (high-end design), True Beauty (high-end cosmetics) and Watch Journal (high-end wristwear). So the company probably feels it has a good read on the pulse of the prosperous...
...Jones, whose book The Richest Man in Town, a compendium of advice culled from the stories of the richest self-made people in 100 American towns, comes out in May, thinks Worth is on the right track. "You have to try dramatic things if you're in the traditional media business," says Jones. "In the next few years, those who are in control of their finances will be spending. Better to market to them than anyone [else]." (See how Americans are spending differently in the recession...
...climbing back on the bandwagon. This helped trigger more public sparring over how valuable content is when it comes from the pens of real reporters and not off the pages of news aggregators like Google News and The Huffington Post who, according to their sworn enemies in traditional media, live off the effort, expense, and ingenuity of institutions like The New York Times, The Washington Post, and The Associated Press...
...Press more than a few new subscribers, and no one would have paid for it online. Just after the story broke, the most important and interesting parts of the information were on the local Detroit TV and radio stations and on the Associated Press feed to newspapers and other media outlets around the world. The core of the story was not just taken from the Free Press by the news aggregation service at Google. It was taken from the Free Press by the mainline media whose editors understood that the mayor's behavior was too good to be true...
Newspapers are dying and other media may follow because even the very best information is easily transportable to other media and it is done so legitimately and by other content providers who have the best of intentions. They do not want to hurt their peers, but they cannot be without content covering the hottest topics of the day. What a reader cannot find one place, he will find somewhere else. The exceptions to these rules have fallen mostly into the financial news and pornography categories, but news services like Reuters now run summaries of the content of The Wall Street...