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Word: mavericks (lookup in dictionary) (lookup stats)
Dates: during 1960-1969
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Usage:

...course, there have been some changes in prices. G.M.'s are up an average of $125 a car, Ford's $108, Chrysler's $107, American Motors' $81 (though the Hornet, at $1,994, is pointedly priced $1 below Ford's competing Maverick). Automen justify the increases by citing higher production costs. G.M. figures that payroll costs have risen 6% in the past year and will go up another 6% this month under terms of the company's labor contract; steel is up 6%, copper and lead 24%, zinc...

Author: /time Magazine | Title: Autos: The Thunking Man's Car | 10/3/1969 | See Source »

...plans to serve the four-year term to which she is almost certain to be elected. Nevertheless she is grooming Deputy Premier Allon, 50, a loyal, Oxford-educated party man, as her successor. Dayan, 54, will undoubtedly fight for the job too, but Mrs. Meir considers him a maverick unsuited for the top. To broaden Allon's experience, Mrs. Meir is thinking of making him Foreign Minister, a job now held by the mellifluous Abba Eban. In turn, Eban, 54, would become Information Minister, charged with improving Israel's image...

Author: /time Magazine | Title: World: MIDDLE EAST: THE WAR AND THE WOMAN | 9/19/1969 | See Source »

...this stirred general resentment among Ford men, especially Executive Vice President Lee A. lacocca, the assertive architect of Ford's highly successful Mustang and Maverick. lacocca, a tough and ambitious marketing whiz whom Detroiters look on as Chairman Ford's heir apparent, was shocked and disappointed when Knudsen was brought in, and later had several clashes with him. The two men held a peace parley last January, but if they came to an agreement, it did not last. Says one high executive who knows both well: "Lee had chewed his way through ten layers of management...

Author: /time Magazine | Title: Autos: Why Knudsen Was Fired | 9/19/1969 | See Source »

...FORD put its entry, the Maverick, on sale last April (although the company labels it a 1970 car). Sales are already past 100,000, and the Maverick is breaking the records set by Mustang. With a wheelbase of 103 in., the six-cylinder Maverick is priced at $1,995. An even smaller car, named the Phoenix, is on Ford's drawing boards and could be introduced late next year...

Author: /time Magazine | Title: Autos: Small Change | 9/5/1969 | See Source »

...wheelbase of only 91 in., about 3 in. less than that of a Volkswagen. > GENERAL MOTORS has spent more than $100 million building a plant to assemble its entry in the small-car market. Code-named the XP877, the new car will be some 10 in. shorter than the Maverick. It will be powered by an aluminum four-cylinder engine. G.M. expects to begin selling the new model some time next summer...

Author: /time Magazine | Title: Autos: Small Change | 9/5/1969 | See Source »

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