Word: martini
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...million cases a year. They cannot charge the premiums of the small, boutique wineries nor rely on private mailing lists for customers. Nor do they have enough volume to get priority from distributors. "In 1975 there were 45 wine wholesalers in California. Today there are three left," says Carolyn Martini of Louis M. Martini. "The middle category we are in makes it impossible to get distribution worked out." This, Martini says, was the principal reason her family sold out to Gallo last month...
...geared myself for the challenge of eating my way through the menu, skeptical that anything could puncture my bubble of imperviousness to heat. To prime my palate, I ordered a Cold Fusion Martini from Hell ($6), reported to have been “transported from MIT in a plutonium vacuum canister.” It looked innocuous enough, like a regular martini really, but, our waitress warned, the vodka had been infused with chili peppers. Lovely, I thought, as it barely warmed my mouth...
...ingredients together in a cocktail shaker and chill. Strain and serve in a martini glass...
...catapulted the sweet-flavored cosmopolitan to fame. Many hipsters wanted to toast glasses of the pink liquid, and bartenders quickly took note. Professionals in the liquor industry began searching for another chic, girly drink with the same winning qualities, and many of these searches ended with the apple martini. Apple have always been ideal for fall festivities, and many party-goers have adopted sour apple martinis as this season’s cocktail...
...Apple martinis come in many different varieties, and different drinkers all have their favorites. Try adding a splash of cranberry juice to make a Red Apple Martini, or a dash of Cointreau orange liqueur or Absolute Citron to give the drink a fruitier spin. For simple mixing in the dorm room, half vodka and half sour apple schnapps can be substituted. Harvard students may have a special weakness for Sour Apple Martinis, simply because the drink finds a home on the menus of many Square bars, including Grafton Street, Daedalus and Redline...