Word: managerized
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Speaking at the Graduate School of Education, Lisa M. Quiroz '83, publisher of People en Espaol, and Roan Kang '96, the magazine's marketing manager, said the consumer data, which was collected over the past two years, could be used by businesses to target a growing new market of Spanish...
Though they stopped playing videos ten years ago and run more commercials than any other station on TV, you can't blame MTV for not taking risks. After all, they basically started the boy band craze on their own--and now, well, they may just end it on their own...
If Tony Coehlo, campaign manager for Vice President Al Gore '69, were trying to map the mind of a typical attentive voter as decision-time approaches, that voter might suggest that he keep Gore away from a dishonesty of syntax. What? That's right, syntax. Policy positions and leadership ability...
The Harvard Coop, however, does not currently have plans to follow suit. According to J. David Sullivan, general manager of the Harvard Coop, the Harvard Square branch currently has no plans to offer a system like that at MIT.
"[Student representatives] check and follow [school] guidelines, but we work with the honor system" explains Iesa Figueroa, manager of marketing communications for Bigwords.com. "We do pass out our stuff in a very guerilla manner."