Word: mac
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...like to be maimed and mangled by a great white shark. Oliver A. Horovitz ’08 actually did something about it. Longing for off-the-wall events at Harvard, Horovitz decided to blend inner tubes, Swedish fish, and a 1975 thriller. The result? The “MAC Attack,” which lured adventurous students to the MAC pool, getting them to shell out to sit in inner-tubes while watching Steven Spielberg’s “Jaws” on a large screen. “I feel like at Harvard we are missing...
THURSDAY At VES project/charity event/generally surreal experience Mac Attack, teeth chattered in fear and hypothermia. One former UC presidential candidate was seen scuba diving at the bottom of the pool, presumably for safety—not voyeuristic—purposes. Later that night, at the Phoenix’s Back to Mykonos, the DJ spun a wicked techno remix of Sting & the Police’s “Message in a Bottle.” An anonymous sophomore girl described the party as “bizzleboring,” but hey, it beats Stein Club. FRIDAY Despite...
...Lamar's president and coo. Reilly plans to put up 200 of those smart boards before the end of the year. That time-shift ability has fresh appeal for even the most familiar brands. McDonald's, for example, could advertise an Egg McMuffin in the morning and a Big Mac in the afternoon. "Selling day parts has never been an option for out-of-home advertisers before," says Jodi Senese, executive vice president of CBS Outdoor, which will unveil a network of 75 high-definition lcd subway-station signs this summer in Manhattan. In London since December, led screens have...
...first time ever, swimmers at the Malkin Athletic Center (MAC) had to fear sharks in the pool last night. Over 50 students bobbed on bright yellow “Water Country” inner tubes and lounged in poolside seating for a 7 p.m. showing of “Jaws” at the MAC pool. A even larger crowd attended the 10 p.m. screening. The MAC advertised the “MAC Attack” as “one of the year’s most dramatic events.” For $5, students purchased grandstand...
Watch Jaws in the MAC pool. Inner tube and poolside stands tickets are $8 and $5, respectively, but if the movie scares the shit out of you, you’ll be asked to exit the premises...