Word: luce
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Dates: during 2000-2009
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...TIME: So why do people regard TIME as the house that Luce built...
...Wilner: The reason for this is that Luce betrayed Hadden. After Hadden died, Luce buried the role that he had played. Luce promised that he would publish a book about Hadden within a year of his death, but he didn't do that. He actually waited 20 years. When he finally did publish the book, it was full of factual inaccuracies. It buried the story that Hadden was the one who had come up with the idea. It left out this very important story of Hadden's will and how he had not wished for his stock in Time...
...TIME: Why would Luce do this...
...Wilner: Luce loved Hadden. They had an amazing friendship. Even while he was betraying Hadden for 38 years, Luce felt fondly towards him. But at the same time, I think Luce was intensely jealous of Hadden, and because Luce had a weak ego and an extremely well-developed sense of competitive instinct, he always wondered what Hadden had thought of him and he felt uneasy, that maybe Hadden didn't respect Luce as much as he should have. And he felt dwarfed by Hadden. It's very difficult to feel that way towards someone who has passed away...
...TIME: And what did Luce bring to the magazine...