Word: logo
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...have seen the future, and it is represented by a multicolored "M" logo. No, I'm not thinking of the red-and-yellow kind they stick on sixty-foot poles by the side of highways. The might of McDonalds is small fries compared to the potential of Morpheus...
...about turning Coach into a "lifestyle brand," which is to say, instead of just bags, they decided to make everything. Krakoff persuaded the company to dislodge some stodge by making accessories out of something other than leather. One of the resulting bags, in jacquard with a C logo that was inspired by a lining the company once used (those archives again), was a big hit with the fashionistas. By association, Coach's shoes, watches and sunglasses became cool...
...about turning Coach into a "lifestyle brand," which is to say, instead of just bags, they decided to make everything. Krakoff persuaded the company to dislodge some stodge by making accessories out of something other than leather. One of the resulting bags, in jacquard with a C logo that was inspired by a lining the company once used (those archives again), was a big hit with the fashionistas. By association, Coach's shoes, watches and sunglasses became cool...
...when Schoch walks to class each morning it is not along the blustery shores of Lake Michigan but through the bustling streets of Barcelona, past Antonio Gaudi's Casa Batllo, to a century-old art-nouveau office building that bears the University of Chicago's red-and-white logo above its filigreed iron balconies...
...Haberdashery MUSLIM CHIC Heading to Afghanistan and hoping to blend in with the locals? Better lose the T shirt from Springsteen's Born in the USA tour or the one emblazoned with a Yankees logo. Instead, pick up a paean to local legend Osama bin Laden. Though he is considered a terrorist and all-round pariah in the West, at home his name moves merchandise...