Word: limeness
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...some industry experts, Coke's innovative project may be missing the point. Diet brands, for instance, are the fastest-growing soda segment. Coke has seven low-calorie versions of its cola, ranging from Caffeine-Free Diet Coke to Diet Coke with Lime; diet drinks make up 29% of the soda market, according to Beverage Digest. Pepsi earlier this year announced that Diet Pepsi would become its flagship brand, a tectonic shift. "Cola is the fastest-declining category, and for Coke to succeed, they need a new blueprint," says Phil Lempert, food-industry analyst and author of The Lempert Report...
...cute, free-diving couple who dream about discovering pirate ships full of gold near their home in the Bahamas. When Jared’s old friend Bryce (Scott Caan) and his latest flame Amanda (Ashley Scott) arrive for a visit, the crew have a fun time diving into the lime-green Caribbean waters...
...squeeze of lemon, lime, or orange
...Yonkers, N.Y., a lob shot away from Ashe Stadium, and grew up in suburban Fairfield County, Connecticut, idolized Agassi. He first saw him play at the U.S Open some 15 years ago during Agassi's mullet and earring years. "I saw him here back when he had those lime green shorts hanging out of the denim shorts," Blake says. "I think I got a pair of the denim ones. Not the lime green ones-I couldn't pull that off." Even after beating Nadal, Blake still considers a 2002 win over Agassi at a Washington, D.C. tournament the highlight...
...Powers was in good spirits that morning back in ?85, resplendent in his bright Red Sox sweater and a pair of nearly as bright lime green slacks. Although he was already a man of more than fifty years, that day he was a teenager. He stood at the head of the bus and addressed forty BLOHARDS squirming in their seats. He laid out the Bridgeport rule. The bus was a sea of Red Sox caps and painter?s hats (remember the trend?) embossed with nicknames of the era-DEWEY, BIG FOOT, HIT MAN (remember them?). On some of the older...