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Word: leverence (lookup in dictionary) (lookup stats)
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Buick comes in four series, all straight-eights, with convertibles available in the first three. Optional at $102.25 extra on the low-priced Special Series 40, not available on higher-priced models, is an automatic gear-shift-a lever at right angles to the driving post just below the steering wheel. One movement is necessary, all others are automatic, eliminating 80% of clutch operation, cutting engine r.p.m. 18% by a new fourth speed. Also new is coil-type rear-springing...

Author: /time Magazine | Title: Business & Finance: Fashions of 1938 | 11/1/1937 | See Source »

Cadillac has five 1938 lines: Cadillac Sixty, V8, Sixteen, Fleetwood, LaSalle. Only new motor is in the Sixteen, which has 1937's 185 h.p. but less weight and size. Fleetwood claims the world's roomiest body; Sixty has no running boards. All models have gear lever on the steering post, but shifting is not automatic...

Author: /time Magazine | Title: Business & Finance: Fashions of 1938 | 11/1/1937 | See Source »

Graham has been dressed up more radically than any other 1938 model, with fenders and radiator grille both showing a pronounced forward rake, headlights faired into the front of the fenders. Doors are extrawide. Dashboard has a tacho-speedometer, showing r.p.m. as well as m.p.h. Optional is a gearshift lever running out from beneath the dash...

Author: /time Magazine | Title: Business & Finance: Fashions of 1938 | 11/1/1937 | See Source »

...Each typewriter letter is the same width.) Thus, capital W gets eight units of space, lower-case i or I only two units. The machine uses a 300-ft. paper ribbon, which runs through only once, thus keeping the copy uniform in blackness. There is also a stroke control lever which, when advanced, produces bold-face copy. With a new typewriter* and Mr. SpielVogel's aligning paper, copy can be turned out that looks like typeset...

Author: /time Magazine | Title: The Press: Typewriter Printing | 8/23/1937 | See Source »

...Procter & Gamble Co. 1,293 2,075 Standard Brands, Inc. 1,141 1,263 Ford Motor Co. 1,106 680 Chrysler Corp. 1,635 430 R. J. Reynolds Tobacco Co 1,585 439 Liggett & Myers Tobacco Co. 1,034 651 General Foods Corp. 760 1,075 Lever Bros. 662 1,133 Colgate-Palmolive-Peet Co. 1,107 947 American Tobacco Co. 919 636 Bristol-Myers...

Author: /time Magazine | Title: Press: Pie | 8/16/1937 | See Source »

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