Word: launchful
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...millions of Americans, the name McDonald's means a reliable product at a modest price. So when Quality Inns International decided to launch an economy hotel chain, the company seemed to choose just the right name: McSleep Inns. The no-frills chain, which is expected to include up to 300 inns by 1989, will offer rooms that are 30% smaller than standard hotel accommodations. It will have no meeting centers or restaurants. The cost: $20 to $29 a night. A McDonald's spokeswoman said the company has yet to decide whether to sue for trademark infringement...
...Honasan's publicity blitz, General Fidel Ramos, the armed forces Chief of Staff, began one of his own. Ramos charged that the colonel, despite his fierce anti-Communist stance, had actually shirked duty in N.P.A.-infested combat zones. He said Honasan did not have enough supplies and manpower to launch another serious attack. But even Ramos was forced to admit that Honasan's popular appeal "is a long-range time bomb planted in the heart of the military...
...that Central America will be a major topic of debate in Congress this fall. Indeed, a struggle is already shaping up in the corridors of Washington over the very survival of the contras, the U.S.-supported guerrillas who are fighting the leftist Sandinista regime in Nicaragua. As if to launch the battle, President Reagan last week strongly repeated his support for the foundering contra cause, pledging that "we will not abandon our friends in Central America." Secretary of State George Shultz then went before the Senate Foreign Relations Committee to plead for $270 million in new contra aid. The White...
...Ople. "It won't change any fundamental problems." Though she has managed to revive democratic institutions, Aquino has yet to forge a clear set of legislative priorities. Her attempts at promoting economic recovery were sidetracked by last month's uprising. Meanwhile, rumors are swirling that Honasan is planning to launch another takeover attempt, this time using tanks under his command. And late last week, Communist guerrillas waged a heated battle with government troops + just 30 miles away from Manila. Aquino is likely to find that keeping Arroyo in the Cabinet could make her life more difficult -- but that dropping...
White would be only too happy to discover more American corporations that need to be taken over and set straight. Says he: "I do keep a close check on many U.S. companies. We could still launch another bid of more than $10 billion in the U.S." White's bankroll is seemingly inexhaustible -- but then, so are the exciting economic opportunities of America itself. With all those tempting troves of undervalued wealth in view, it is small wonder that Sir Gordon and his many foreign imitators still want...