Word: hell-bent
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...Pentagon brass is now vocally hell-bent for reform. "Perhaps we can't change your attitude," Army Brigadier General Thomas Jones told TIME, "but we can darn well change your conduct." Perhaps not fast enough. The dominant attitude among naval aviators seems to be that it is not possible to be both an officer and a gentleman. "Subjecting these guys to classes in sexual harassment is like telling them not to smoke or drink," explains Charles Moskos, a military sociologist at Northwestern University. "You can't oversocialize them because that might even drive out the best pilots." Some Pentagon officials...
...University is hell-bent on the notion that we will all learn more if we have students of diverse ethnicities, sexual preferences and socio-economic backgrounds everywhere--in the houses, in the dining halls and in the classrooms. Administrators, professors and students all bend over backwards to create a diverse atmosphere at Harvard...
...hell-bent entrepreneurs, that just calls for more persistence. When former AT&T sales executive Mary Poldruhi wanted to open a restaurant serving East European fare in Parma, Ohio, a Cleveland suburb, she turned to the telemarketing skills she had acquired at the telephone company. Poldruhi, who is of Polish descent, made cold calls to all the doctors and lawyers listed in the phone book whose surnames ended with such suffixes as -ski and -cz. She raised $240,000. "I would have called every -ski in the U.S. and Poland if I had to," she says. Her new restaurant...
...increases of energy supply," asserts Amory Lovins, director of research at Rocky Mountain Institute in Snowmass, Colo. "Efficiency is a clear winner in the market, leaving everything else in the dust." Declares Lester Brown, president of the Washington-based Worldwatch Institute: "We as a nation should be hell-bent for efficiency. The exciting thing about conservation is, we have a huge potential for savings with already existing technology...
...uncomfortable chance remains that messages will get crossed. Some allies may conclude from the buildup that the U.S. is hell-bent for war. Or Saddam may read the need for the U.S. to hold off for a while in order to bring the allies along as a sign of weakness. The G.I.s in Saudi Arabia would rather fight now, get it over with and go home than continue to wait in an inhospitable desert. If discontent with Bush's policy ever becomes rife inside the U.S., it could begin with these troops and spread to civilians impatient with the game...