Word: hardes
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...from certain that the dramatic - some might say desperate - call for volunteers will be a significant cost-cutting measure. Hit hard by the slump in air travel following the first Gulf War, BA gave away some $10 million worth of seats in what it dubbed the "world's greatest offer." That move "had a party atmosphere and a confidence and scale that actually built the BA brand despite the fact that it was giving stuff away for free," recalls Rita Clifton, chairman of global brand consultancy Interbrand...
Where most genetics researchers do agree, however, is on the fact that uncovering the genetic roots of depression - and most diseases, for that matter - is a complex task. "We have about 30,000 genes, and it is hard to pick just one and analyze it," says Dr. Hans Joergen Grabe of Ernst-Moritz-Arndt-University of Greifswald in Stralsund, Germany. Although his 2005 study also found a correlation between the 5-HTTLPR gene and depression among the unemployed, "the magnitude of the effect is very small - if the effect does really exist, it will only produce depression in very rare...
...equaling Pete Sampras' record of 14 Grand Slam victories by winning the French Open, James Blake and a group of fellow pros watched on a television in the players' lounge at the Aegon Championships at The Queen's Club in London, a warm-up event to Wimbledon. It's hard to imagine NBA stars congregating to cheer on Kobe Bryant, or pro golfers arranging to watch a Tiger Woods play-off, but for Blake and his mates there was no question where their allegiance lay. "We wanted to see Roger make history," Blake says...
...scientist. “I think he enjoyed being head of [Harvard's] Rowland Institute, but he has sort of a sense of duty and responsibility to make things work well,” said Applied Physics Professor Robert M. Westervelt. “It can get kind of hard to cut [costs], and he can handle it carefully.” Incoming Engineering School Dean Cherry A. Murray praised Spaepen as “the obvious person” for the job, adding that this very appointment demonstrates that Harvard is “committed to maintaining the excellence...
Among residents, tension over the uncertainty is palpable. Some praise the swift early response of the Federal Emergency Management Agency (FEMA) and the state, which created a special program to help people awaiting buyouts make a down payment on another home. Residents are also thankful for the hard labor of countless volunteers. And in March, Cedar Rapids voters approved a local-option sales tax expected to produce $17 million a year to be used for buyouts. But the city's plan to improve flood protection, redevelop the riverfront and rebuild public facilities remains a concern for some. It includes buying...