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...problem of distances can be judged by the fact that if a map of the U. S. were superimposed on the map overleaf it would just about cover the area shown. Roughly Rangoon would correspond to Seattle, Guam to Boston, Sumatra to Southern California, and Florida to New Guinea. The distance from the Japanese naval base on Hainan to the heart of Borneo approximates the air distance from Fargo, N. Dak. to New Orleans, and the distance from Singapore to Manila that from Salt Lake City to Detroit...

Author: /time Magazine | Title: Strategic Map: The Prize of the Indies | 9/16/1940 | See Source »

Macy's in Syracuse may well serve as an inexpensive guinea pig for Macy's in Manhattan. If successful, it may breed a flock of "Macy's of Middletowns," help bolster Macy's hard-won earnings-3% last year on sales of $130,433,687. It is the foster child and will be the personal care of Macy's untitled new executive, Richard Godfrey Roth, who went to the store last January from Cleveland's Wm. Taylor Son & Co. Small, kinky-haired Retailer Roth will supervise the Syracuse venture from Manhattan...

Author: /time Magazine | Title: RETAILING: Department Stores Chained | 9/16/1940 | See Source »

Originally WOR feared that the program would attract no volunteers, was soon assuaged in a homely rush. Tactful but frank, Fitzgerald & Willis let the ladies discuss their own drawbacks, are always hopeful even when confronted with a clock-stopping face. Typical guinea-pig comment: "I hate to be homely. My mother's good-looking . . . and it makes me feel like such a lummox...

Author: /time Magazine | Title: Radio: Aid for the Homely | 9/9/1940 | See Source »

Favorite Van Loon explorer is Captain James Cook, R. N. In the course of three voyages Captain Cook discovered most of the essential facts about the Pacific - that New Zealand is two islands, that Australia is an island continent, that New Guinea is no part of it, that there is no continent between Australia and South America. He also discovered that lime or lemon juice prevents scurvy, and was so far in advance of his age that he flogged his seamen only when they preferred rum to fruit juice. In the end he fell a victim to meat eaters...

Author: /time Magazine | Title: Books: Silent Sea | 7/8/1940 | See Source »

...adventures of which he writes so well have a greater right to be styled "adventures" than most of the thrillers chronicled by Lancelots of the microscope. Professor Haldane has an honorable history as a guinea-pig, both his father's and his own. He has had more experience of chlorine than it is to be hoped that the reader ever will; he writes: "I . . . drank large amounts of various chemicals in solution, some of which have since been used in medicine, though generally in smaller doses than I took. I think I hold the record for the amounts of ammonium...

Author: By Milton Crane., | Title: The Bookshelf | 6/5/1940 | See Source »

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