Word: groups
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Dates: during 1980-1980
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...Westinghouse, public relations boils down to essentially one thing: defending the nuclear energy commitment. The group worked with national media and various interest groups to put up a united front against the influential anti-nuclear movement. It publicized pro-nuclear statements from the NAACP and a multitude of labor unions to demonstrate nuclear energy's linkage with employment and working-class aspirations. MR&A's long range energy forecasts emphasized the need for more nuclear-generated electricity to meet energy needs...
...twilight of the moribund nuclear industry. Placed on the offensive, the firm's nuclear divisions must convince utilities, the government, and the public, that future energy wants require the construction of more reactors. For MR&A employees, justifying nuclear power is an article of faith; almost every task the group undertakes relates to this objective...
Late last summer, when MR&A met with representatives from Exxon's counterpart group, all the forecasters swapped stories about the energy future. Not surprisingly, the Exxon team perceived abundant demand and supply of petroleum generated through its synthetic fuels program, and less future need for electricity. Exxon's crude oil price forecasts for 1990, already made obsolete by the December 1979 price increases, strained the group's credibility. But the representatives brushed off charges of overly optimistic oil consumption forecasts and continued showing their charts and graphs. No hard feelings, of course: lunch time controversy focused on the dubious...
...author worked last summer as an intern in the Westinghouse Power Systems Company's Market Research and Analysis group...
...said he has narrowed down the list of suggested outside candidates "to a manageable size," with the help of five faculty members. The group of five aided in a "very intensive, systematic review" of possible outside candidates, Bok said, adding that they did not discuss possible candidates from within the faculty because "it would have been awkward to talk about insiders...