Word: grandees
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Word of mouth is the ultimate form of marketing. Which could be a little difficult if your most knowledgeable staff members have taken a vow of silence. The owners and producers of Chartreuse--a liqueur made from 130 herbs and plants--are Carthusian monks who live an ascetic life dedicated...
People say a lot of things on the campaign trail, but when Texas Governor George W. Bush stood before conservative Iowa crowds in 1999 and talked about the urgency of immigration reform, it was hard not to believe he was speaking from the heart. "Family values do not stop at...
I'd love to wake up and smell the coffee, Howard, but I can't. Because 17 people are always in line in front of me, each ordering a grande two shots nonfat no whipped cream extra hot dolce cinnamon latte from the pike position, an egg florentine, a croissant...
Residents of Chengdu, glued to the Internet and TV shows like Friends, are striving to connect with the outside world more than ever before, in fashion trends, food and lifestyles. Starbucks is importing its coffee-education strategy to persuade customers to splurge on a cappuccino. (A grande latte in Chengdu...
Ye Gods, who could regret the cloning of the high street when you grew up with all that? Turn your nose up at cappuccinos, lattes, pain au raisins, proper muffins with proper fruit - even if you have to pay through the nose for it? (And let me tell you, all...