Word: geyer
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When Thomas Geyer started running the New Haven Register in 1986, the paper's Connecticut marketplace was booming. That made it possible to increase profits while simultaneously transforming a lackluster broadsheet into an editorially aggressive and graphically vibrant winner of awards, including the New England Newspaper Association's 1988 prize for the best Sunday paper of its size. But this year, as employment and house sales slowed, classified notices fell off 25%. The biggest display advertiser, the Macy's retail chain, cut its pages 15%. Overall, Register ad linage plummeted...
...effort to sustain profit margins, Geyer repeatedly imposed layoffs and other economies. Last week, however, when parent company president Robert Jelenic demanded yet another round of dismissals, Geyer warned that further cuts might damage the paper's news content and circulation. Employees were then treated to the unusual spectacle of a chief executive being sacked for fighting to retain jobs for the rank and file. Jelenic imposed the cuts himself, reducing the news staff from a onetime high...
Gever had made significant progress in the application of fluorocarbons as a blood substitute. Fluorocarbons readily absorb and transmit oxygen, as does blood Dr. Geyer was able to overcome a major obstacle, the formation of bubbles in the solution when injected into rate, by employing a different mixture. Another difficulty was eliminated by Dr. Leland C. Clark Jr. professor of Research Pedantries at Children's Hospital in Cincinnati. Test animals did not exhale the fluorocarbons but rather collected the substance in their bodies especially in the liver Clark experimented until be found a fluorocarbon emulsion that would be expelled...
...Naito used the work of Dr. Geyer, Dr. Clark, and another scientist at the University of Pennsylvania to initiate his own industrial venture. Green Cross subsequently made its own discoveries such as processes for fluorocarbon mass production and stabilization of the substance for freezing. Still the majority of the necessary research was done in the United States...
...Geyer should not be criticized for aiding Green Cross in its development of artificial blood. As a member of the medical profession. Dr. Geyer is committed to promoting the advancement of life-saving technology, and artificial blood will save lives. Fluosol molecules are smaller than those of blood and could more easily penetrate clots in heart attack victims. For members of religions preventing blood transfusions such as Jehovah's Witnesses, a loss of blood may no longer signal death as Fluosol is not really blood...