Word: gallup
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...Gallup survey on gambling games found that while Protestant and Roman Catholic moralists periodically protest against U. S. churches raising money by gambling-bingo, lotteries, raffles-the most popular kind of gaming, indulged in by 29% of the population, is that conducted by churches. Reason: most people do not consider it really gambling...
...George Gallup recently polled U. S. voters on U. S. Labor. He found that 78% preferred A. F. of L.'s William Green to C.I.O.'s John L. Lewis. His conclusion: "The majority of American voters, particularly in the upper and middle classes, fear the power of Lewis and the C.I.O." Last week the frightened classes had a look at the man and the thing they fear...
...Electric Co.; Coca-Cola Co.; Standard Oil of Indiana; Swift & Co.; Bristol-Myers Co. Among important U. S. market researchers: A. C. Nielsen Co.; Percival White and Pauline Arnold of Market Research Corp. of America; Ross Federal Research Corp.; Archibald M. Crossley of Crossley, Inc.: Paul Terry Cherington; George Gallup; Daniel Starch; Henry Charles Link of the Psychological Corp.; McKinsey, Wellington & Co.; Paul Lazarsfeld; Elmo Roper (FORTUNE Surveys); Barrington Associates; C. E. Hooper Inc.; Ford, Bacon & Davis; Facts...
...British poll of public opinion by the Gallup method last week, 85% of Britons queried were against return of any former German colonies to the Reich, and 78% answered "Yes" to the question Would you rather fight than hand them back...
Recently George Horace Gallup's Institute of Public Opinion asked Professor Bagley and Teachers College's famed Emeritus Professor William Heard Kilpatrick, leading spokesman for the Progressives, to define the Progressive v. Traditional issue in a question to be put to voters. After two days' travail, each of the professors brought Dr. Gallup half of a 110-word question. Dr. Gallup threw up his hands, abandoned the idea. The question...